In a rather uncharacteristic move of innovation, Telkom has launched GETMO, a platform offering digital content downloads such as movies and music. Targeted at the local South African market in direct competition with international services, I find it incredibly ironic — in true Telkom style — that it’s hosted internationally largely defeating the point of actually launching a “local” service.
A quick perusal of the FAQ is filled with hilarious tidbits such as:
I own an iPod, but cannot transfer music from GETMO to this device. What is the cause of this problem?
Since the iPod does not support WMA, it cannot be used with GETMO. Find a list of supported devices that have been tested for their compatibility with GETMO in section “Supported media devices”.
and…
Can I use my MAC?
With Mac OS xxx cannot be used because here neither the full functional circumference of Windows Media players nor that of the Internet Explorer are available. However, it will be possible on Apple machines with Intel’s processors to install Windows XP. Likewise VirtualPC Windows and therefore Macintosh can be used with the help of additional programs.
Clearly Telkom believes that eliminating a large chunk of your potential consumer base is a good way to do business — incidentally Cyberdyne believes the same thing; open the site an any non MSIE browser and prepare yourself for a slap in the face. I’m not a market analyst, but it doesn’t really take an expert to know that Apple has managed to secure themselves a very large chunk of the market with their range of iPods in the portable media sector. Also, designing a site that only supports MSIE doesn’t seem like the best of ideas given the soaring popularity of competing browsers such as Firefox and OS’ that don’t support MSIE.
In the same motion that Telkom give you a real world-class service they also turn around and kick you in the balls (what’s new?). The FAQ indicates that the content will be riddled with DRM. There’s just too much there for me to list specifics so it’s better to check the complete FAQ.
Via MyBroadband
The face behind the logo is reminiscent of Napster's logo?
Hah yeah, I was wondering why it looked so familiar.
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In a rather uncharacteristic move of innovation, Telkom has launched GETMO, a platform offering digital content downloads such as movies and music. Targeted at the local South African market in direct competition with international services, I find it incredibly ironic — in dizi izle true Telkom style — that it’s hosted internationally largely defeating the point of actually launching a “local” service.
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